Brand identity · Edition 01

The art of breathing well.

Live better. Live longer.

Premium oxygen chambers that generate their own oxygen, hand-built from aircraft-grade aluminum and made to order for homes, spas and performance teams. These guidelines set out how the Oxyliving brand looks: the mark, color, type and image.

Oxyliving — Live better. Live longer.
PositioningHigh oxygen. Precisely engineered.
TaglineLive better. Live longer.
US homeDania Beach, Florida
Edition01 · 2026

01 — Manifesto

High oxygen.
Precisely engineered.

Premium oxygen chambers that generate their own oxygen, hand-built from aircraft-grade aluminum and made to order for homes, spas and performance teams.

i.

On-site oxygen

93% concentration generated inside the system — no external tanks to store, swap or refill.

ii.

Aircraft-grade build

Seamless 508x-series aluminum bodies, engineered and welded to certified tolerances.

iii.

Made to order

Any RAL Classic color outside, 280+ upholstery materials inside, seating or bed layouts.

02 — The mark

An open circle.
A single breath.

The symbol, wordmark and tagline form one signature. They are used as supplied and never redrawn, respaced or recolored outside this guide.

Oxyliving — Live better. Live longer.
aSymbolbWordmarkcTagline

Logo system

StackedCovers, signage, packaging.
HorizontalWeb, email, letterhead.
WordmarkWhere the symbol already appears nearby.
SymbolObjects, favicons, social avatars.

Versions

The four logo versions: navy on cream, cream on navy, champagne foil and white on image
Clear space around the stacked logo

Clear space & size

Give it room to breathe.

Keep a margin equal to the height of the O in the wordmark on every side.

Minimum sizePrintDigital
Stacked1.25 in160 px
Horizontal1.75 in200 px
Symbol0.3 in24 px

Misuse

Restraint is the rule.

The logo is never distorted, decorated or crowded. If in doubt, use the navy-on-cream version on a quiet background.

  • No stretching
  • No rotation
  • No effects
  • No low contrast
  • No busy backgrounds
  • No rearranging
Six examples of logo misuse

03 — Color

Midnight, cream
& champagne.

Four colors carry the brand. Pantone and RAL are closest matches.

Oxyliving Navy

HEX
#10223F
RGB
16 34 63
CMYK
100 85 40 50
Pantone
289 C
RAL
5011

Midnight

HEX
#0B1730
RGB
11 23 48
CMYK
100 85 45 65
Pantone
5395 C
RAL
5004

Champagne

HEX
#C4A574
RGB
196 165 116
CMYK
20 30 60 5
Pantone
7502 C
Foil
871 C

Cream

HEX
#FAF4ED
RGB
250 244 237
CMYK
0 2 5 0
Pantone
9224 C
RAL
9001

Every shell is lacquered in the RAL Classic system — every finish, made to order. See the Exterior Color Chart.

04 — Typography

Two families,
clear roles.

Aa
Display
New Millennium Sans
Regular · Italic · Bold · Bold Italic

Headlines, statements and the logo.

Aa
Text
Jost
Light · Regular · Medium

Body copy, captions, labels and interface.

Headline · New Millennium 72
Your space. Made to order.
Subhead · Jost Regular 36
Hand-built oxygen chambers
Body · Jost Light 26
Every chamber generates its own oxygen and is built from aircraft-grade aluminum, then delivered and installed by our team.
Label · Jost Medium 24
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05 — Imagery

Light, stillness
& craft.

Two worlds in every story: the chamber as a luminous, sculpted object, and the calm architecture it lives in. Crops follow the arch and circle of the symbol.

i.The object. Dark studio, glowing detail, frontal and symmetric.
ii.The setting. Stone, water, daylight.

06 — Downloads

Take the brand
with you.

Press, partners and distributors: everything you need to represent Oxyliving correctly.

Questions about using the brand? Write to info@oxy.living.